We are looking for "Manager Brand Marketing" with atleast 10 to 15 years experience in revelant field.

The purpose of this position is to plan and organize the marketing department, which includes brand repositioning, trade marketing, brand image and build strong brand image and Brand consistency maintained on cosumers mind. 

Job Description:

• Lead and set the Trade Marketing Strategy across a portfolio of brands in consultation with directors.
• Lead and oversee short and long lead Trade Marketing projects, promotional material in liason with sales teams, ensuring all artwork and items are on brand and delivered on time.
• Maintain brand guidelines at all times and raise any concerns with the relevant line manager.
• Support internal and external stakeholders to ensure projects and Sales support activities are completed to specifications and deadlines.
• Liason with Marketing Interlligence department to see the consumer insights.
• Develop and organzie conusmer engagement plan with the help of data.
• To ensure and measure consumet index.
• To plan and organize the implementation of the brand strategy along close liaisons with all stake holders to ensure the achievement of all targets in support of the brand strategy.
• To direct and control staff in the implementation of branding activities and initiatives to ensure that they are appropriately motivated and trained and carry out their responsibilities to the required standards.
• To develop plans for the launch of new products into all relevant markets.
• Monitor the new launch budget to ensure that all targets are met within specified budget limits.
• Maintain an awareness of new range launch to ensure that the company maintains its competitive advantage. 
• Manage the preparation of the marketing budget.
• Oversee the development of artwork (custom jobs or promotions) and special projects (short and long lead times) with both internal and external designers as required and understand materials.
• Brief internal and external designers and agencies as required.
• Workshop ideas with key members of the Marketing/Sales teams as required, presenting creative rationale and direction for various projects.
• To develop and ensure the implement of the marketing SOPs.

Key Performance Indicators (KPI’s):

• Increase Sales Growth (SKU wise) % YTD .
• Increase per store productivity.
• Ensure and enhance ROI.
• Brand Index
• Brand Equity
• Number of activities planned vs executed. 
• Must have good communication skills
• Advance Experience in MS Office Tools
•  With good connection in different brands